LOS ANGELES, CA: August 15, 2007 — Entertainment Earth (entertainmentearth.com), a multi-channel Internet and catalog retailer specializing in action figures, toys, gifts, and collectibles, announces the switch to Forest Stewardship Council (FSC) certified materials in the creation of their seasonal print catalog, making the world of toys and gifts a greener place.

"Making sure that we do our part helping with environmental issues is a concern for our employees, my clients, and me personally," said Jason Labowitz, President of Entertainment Earth, Inc. "By switching to FSC-certified materials, we're making Entertainment Earth a more eco-friendly organization. This is just one piece of our overall long-term eco-strategy, which currently includes using recyclable packing peanuts, packing paper, and recycling internal documents."

Leading the industry with state-of-the-art business practices since 1996, Entertainment Earth continues to set important precedents that help improve client loyalty and satisfaction. By taking the lead and switching to environmentally sound materials, the company hopes to help clients feel good about shopping for toys and gifts and also demonstrate its dedication to larger global issues.

About Entertainment Earth, Inc.
Based in Los Angeles, California, Entertainment Earth (entertainmentearth.com), is a category-killer worldwide multi-channel retailer and wholesaler of action figures, toys, gifts, and collectibles with a state-of-the-art website and a popular print catalog. Founded online in 1996, Entertainment Earth offers an ever-expanding selection of over 6,000 licensed products and has pioneered best practices in the industry with innovations such as a mint-condition guarantee, risk-free shopping, and 90-day hassle-free returns.

About the Forest Stewardship Council
FSC is a nonprofit organization devoted to encouraging the responsible management of the world’s forests. FSC sets high standards that ensure forestry is practiced in an environmentally responsible, socially beneficial, and economically viable way. Landowners and companies that sell timber or forest products seek certification as a way to verify to consumers that they have practiced forestry consistent with FSC standards. Independent certification organizations are accredited by FSC to carry out assessments of forest management to determine if standards have been met. There are currently 60-million acres of FSC-certified forestland in North America and 190-million acres globally. For more information, please visit www.fscus.org.

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