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Toy Fair Bif Bang Pow! BOGO Sale!
Entertainment Earth, Online Action Figures & Collectibles Retailer, To Provide Exclusive e-commerce Support For New ScifiNow.com Site

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Entertainment Earth Partners With MarginPoint, Representative of Sci Fi Magazine Publisher Sovereign Media

LOS ANGELES, CA., JUNE 5 ­ Entertainment Earth (www.entertainmentearth.com), the leading e-commerce retailer specializing in collectible action figures, toys and memorabilia, has partnered with MarginPoint, Inc., representative of SciFi magazine publisher Sovereign Media, to exclusively handle product sales and fulfillment for Sovereign's forthcoming ScifiNow.com site.

The announcement was made today by Jason Labowitz, co-founder of Entertainment Earth, and Ed Joella, President and CEO of MarginPoint.

Under the new agreement, Entertainment Earth will be the exclusive online retail and fulfillment company for ScifiNow.com, which is scheduled to launch this June. Representing Sovereign Media's most ambitious Internet venture to date, ScifiNow.com will feature integrated stories from the company's publications, expanded features, in-depth coverage and links to purchase product.

Commenting on the arrangement, Labowitz said, "We are very excited to develop this important alliance with one of the industry's most respected publishers and look forward to a long and productive association with MarginPoint and Sovereign over the years ahead. We are greatly impressed with the scope of ScifiNow.com's plans, services and features, and can assure consumers that all products purchased on the site will be delivered in mint condition in the most expedient and reliable manner possible."

Entertainment Earth represents one of the few Internet sites in the world to have been profitable from day one. Since it was established almost five years ago, the company has enjoyed a 230% average annual sales growth rate and is known for anticipating and fulfilling the needs of collectors around the world. Co-founder Jason Labowitz, in fact, helped found the business as an outgrowth of his own collectibles passion, and both he and his brother, co-founder Aaron Labowitz, remain committed to running the company from a collector's vantage point.

Based in Los Angeles, Entertainment Earth is the leading Internet retailer of collectible action figures, toys and memorabilia. Founded by action figure collectors with a strong understanding of the industry from a merchant and consumer point of view, the company offers an unprecedented mint-condition guarantee on products from "Star Wars" and other universally-popular films, television shows and comic book characters.

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