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Headquartered in East Aurora, New York and a wholly owned by Mattel, Inc., Fisher-Price produces toys for infants and children. The company has created about 5,000 different toys since the early 1930s, and one of its best known lines is Little People toys. In addition to Little People, the toys and brands that have remained popular for many years include Power Wheels, View-Master, Rescue Heroes, the Chatter Telephone, and the Rock-a-Stack. Other brands include Disney, Sesame Street, Barney, Dora the Explorer, and See 'n Say.