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Take Home a Real American Hero - G.I. Joe!


G.I. Joe is a line of action figures produced and owned by the Hasbro toy company, but the line has greatly expanded to include comics, book and record sets, movies,
television, and video games. Really. who among you hasn't heard of the toy G.I. Joes that initially represented the four branches of the United States armed forces with the Action Soldier (Army), Action Sailor (Navy), Action Pilot (Air Force), Action Marine (Marine Corps), and later, the Action Nurse? But did you know this: The launch and development of Hasbro G.I. Joe action figures actually resulted in the coining and general use of the now-common term "action figure"! Plus, Joe's appeal to both children and adults has made it nothing less than an icon among toys. So, if you made your way to this page looking for new G.I. Joe toys, you're not alone and you've come to the right place! You might find randomly selected blind-boxed key chains and mini-figures, vinyl figures (including those adorable Pop!s), roleplay items, computer accessories such as flash drives, T-shirts, pins, and a whole lot more. Have you ever wondered where the G. I. Joe ninja called Snake Eyes came from? Watch his 2021 film and buy his action figures, statues, Pop! Vinyl figures, and more right here. You ask if we have G.I. Joe for sale? Yes, sir! Just look at all this marvelous gear!
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g.i. joe

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Item #: SUP81993

G.I. Joe Mutt (PSA) with Junkyard 3 3/4-Inch ReAction Figure: "...and knowing is half the battle!" Straight from the 1980s, it's the G.I. Joe Mutt... Read more

In Stock
$17.99
Item #: SUP81724

G.I. Joe Ultimates Snake Eyes 7-Inch Action Figure with Timber: ***[CLASSIFIED]*** Snake Eyes may not be able to speak, but his G.I. Joe ULTIMATES!... Read more

Coming in January 2023
$54.99
Free USA Shipping with Code
Item #: SUP82239

G.I. Joe Ultimates Cobra B.A.T. (Comic) 7-Inch Action Figure - SDCC Exclusive: With exciting blue deco! They may lack the over-the-top dramatic... Read more

Coming in October 2022
$54.99
Free USA Shipping with Code
Item #: SUP82004

G.I. Joe Female Combat Engineer Short Hair (Pink) 3 3/4-Inch ReAction Figure: Super7's retro ReAction figure lines expand with the G.I. Joe Female... Read more

In Stock
$19.99
Item #: SUP81513

G.I. Joe Storm Shadow 3 3/4-Inch ReAction Figure: Yo Joe! Straight from the 1980s, it's the G.I. Joe Storm Shadow 3 3/4-Inch ReAction Figure. Drawing... Read more

In Stock
$17.99
Item #: SUP81994

G.I. Joe Roadblock (PSA) 3 3/4-Inch ReAction Figure: "...and knowing is half the battle!" Straight from the 1980s, it's the G.I. Joe Roadblock (PSA)... Read more

In Stock
$17.99
Item #: SUP82002

G.I. Joe Cobra Snakeling Factory Worker Mustache (Brown) 3 3/4-Inch ReAction Figure: Build your armies with this awesome G.I. Joe Cobra Snakeling... Read more

In Stock
$17.99
Item #: SUP82013

G.I. Joe Female Combat Engineer Bun Hair (Brown) 3 3/4-Inch ReAction Figure: Super7's retro ReAction figure lines expand with the G.I. Joe Female... Read more

In Stock
$17.99
Item #: SUP81389

G.I. Joe Cobra Trooper (H-Back Tan) 3 3/4-Inch ReAction Figure: "Yo Joe!" Straight from the 1980s, it's the G.I. Joe Cobra Trooper (H-Back Tan) 3... Read more

In Stock
Outlet Deal: $15.29 $17.99
Item #: SUP81834

G.I. Joe Ultimates Storm Shadow 7-Inch Action Figure: With shifting allegiances and a mysterious past, it's hard to know where Storm Shadow's loyalty... Read more

Coming in July 2023
$54.99
Free USA Shipping with Code
Item #: SUP82071

G.I. Joe Cobra B.A.T. 3 3/4-Inch ReAction Figure: Super7's retro ReAction figure lines expand with the G.I. Joe Cobra B.A.T. 3 3/4-Inch ReAction... Read more

Coming in October 2022
$19.99
Item #: SUP81726

G.I. Joe Ultimates Cobra Commander 7-Inch Action Figure: Every good story needs a villain, and Cobra Commander is the kind of egomaniacal archvillain... Read more

Coming in January 2023
$54.99
Free USA Shipping with Code
Item #: SUP81727

G.I. Joe Ultimates Cobra B.A.T. 7-Inch Action Figure: They may lack the over-the-top dramatic flourishes exuded by many of Cobra's notable... Read more

Coming in January 2023
$54.99
Free USA Shipping with Code
Item #: SUP81835

G.I. Joe Ultimates Cobra Trooper 7-Inch Action Figure: It's hard to know what would lead someone to join Cobra. Is it the result of a series of bad... Read more

Coming in July 2023
$54.99
Free USA Shipping with Code
Item #: SUP81516

G.I. Joe Blueshirt Beard (Pink) 3 3/4-Inch ReAction Figure: Yo Joe! Straight from the 1980s, it's the G.I. Joe Blueshirt Beard (Pink) 3 3/4-Inch... Read more

In Stock
$17.99
Item #: SUP81518

G.I. Joe Blueshirt Beard (Dark Brown) 3 3/4-Inch ReAction Figure: Yo Joe! Straight from the 1980s, it's the G.I. Joe Blueshirt Beard (Dark Brown) 3... Read more

In Stock
$17.99
Item #: SUP81521

G.I. Joe Blueshirt Mustache (Dark Brown) 3 3/4-Inch ReAction Figure: Yo Joe! Straight from the 1980s, it's the G.I. Joe Blueshirt Mustache (Dark... Read more

In Stock
$17.99
Item #: SUP82070

G.I. Joe Zartan 3 3/4-Inch ReAction Figure: Super7's retro ReAction figure lines expand with the G.I. Joe Zartan 3 3/4-Inch ReAction Figure! Packaged... Read more

Coming in October 2022
$19.99
Item #: SUP82069

G.I. Joe Cobra Commander Version 3 3 3/4-Inch Figure: Super7's retro ReAction figure lines expand with the G.I. Joe Cobra Commander Version 3 3... Read more

Coming in October 2022
$19.99
Item #: SUP82067

G.I. Joe Shipwreck 3 3/4-Inch ReAction Figure: Super7's retro ReAction figure lines expand with the G.I. Joe Shipwreck 3 3/4-Inch ReAction Figure!... Read more

Coming in October 2022
$19.99
Item #: SUP81819

G.I. Joe Baroness Version 2 3 3/4-Inch ReAction Figure: Packaged on a retro 6-inch by 9-inch cardback, the G.I. Joe Baroness 3 3/4-Inch ReAction... Read more

In Stock
$17.99
Item #: SUP81820

G.I. Joe Firefly (Comic) 3 3/4-Inch ReAction Figure: Packaged on a retro 6-inch by 9-inch cardback, the G.I. Joe Firefly 3 3/4-Inch ReAction Figure... Read more

In Stock
$17.99
Item #: SUP81514

G.I. Joe Major Bludd 3 3/4-Inch ReAction Figure: Yo Joe! Straight from the 1980s, it's the G.I. Joe Major Bludd 3 3/4-Inch ReAction Figure. Drawing... Read more

In Stock
$17.99
Item #: SUP81510

G.I. Joe Duke 3 3/4-Inch ReAction Figure: "Yo Joe!" Straight from the 1980s, it's the G.I. Joe Duke 3 3/4-Inch ReAction Figure. Drawing inspiration... Read more

In Stock
$17.99
Item #: SUP81390

G.I. Joe Cobra Trooper (H-Back Brown) 3 3/4-Inch ReAction Figure: "Yo Joe!" Straight from the 1980s, it's the G.I. Joe Cobra Trooper (H-Back Brown) 3... Read more

In Stock
Outlet Deal: $15.29 $17.99
Item #: SUP82001

G.I. Joe Cobra Snakeling Factory Worker Beard (Pink) 3 3/4-Inch ReAction Figure: Build your armies with this awesome G.I. Joe Cobra Snakeling Factory... Read more

In Stock
$17.99
Item #: SUP81836

G.I. Joe Ultimates Flint 7-Inch Action Figure: Book-smart and leather-tough, Flint is exactly the kind of leader G.I. Joe wants to guide troops into... Read more

Coming in January 2023
$54.99
Free USA Shipping with Code
Item #: SUP81725

G.I. Joe Ultimates Duke 7-Inch Action Figure: G.I. Joe's Field Commander, Sergeant Conrad S. Hauser - better known as Duke - knows multiple... Read more

Coming in January 2023
$54.99
Free USA Shipping with Code
Item #: SUP81216

G.I. Joe Cobra B.A.T. Super Cyborg Clear Vinyl Figure: An official Super7 x G.I. Joe collaboration. The 11-inch G.I. Joe Cobra B.A.T. Super Cyborg... Read more

In Stock
$74.99
Free USA Shipping with Code
Item #: SUP82005

G.I. Joe Cobra Snakeling Factory Worker Beard (Brown) 3 3/4-Inch ReAction Figure: Build your armies with this awesome G.I. Joe Cobra Snakeling... Read more

In Stock
$17.99
Item #: SUP81837

G.I. Joe Ultimates Destro 7-Inch Action Figure: His beryllium steel mask and deep-V-to-the-waist jumpsuit do nothing to hide Destro's fiendishly... Read more

Coming in January 2023
$54.99
Free USA Shipping with Code
Item #: SUP81365

G.I. Joe Cobra Commander 3 3/4-Inch ReAction Figure: "Yo Joe!" Straight from the 1980s, it's the G.I. Joe Cobra Commander 3 3/4-Inch ReAction Figure.... Read more

In Stock
$17.99
Item #: SUP81393

G.I. Joe Greenshirt (Brown) 3 3/4-Inch ReAction Figure: "Yo Joe!" Straight from the 1980s, it's the G.I. Joe Greenshirt (Brown) 3 3/4-Inch ReAction... Read more

In Stock
Outlet Deal: $15.29 $17.99
Item #: SUPDRGIJSTS01

G.I. Joe Storm Shadow Pint Glass: Relive the famous battles between A Real American Hero and the snake terrorists with the G.I. Joe Storm Shadow Pint... Read more

In Stock
$11.99
Item #: SUP81524

G.I. Joe Blueshirt Clean (Dark Brown) 3 3/4-Inch ReAction Figure: Yo Joe! Straight from the 1980s, it's the G.I. Joe Blueshirt Clean (Dark Brown) 3... Read more

In Stock
$17.99
Item #: SUP81367

G.I. Joe Destro 3 3/4-Inch ReAction Figure: "Yo Joe!" Straight from the 1980s, it's the G.I. Joe Destro 3 3/4-Inch ReAction Figure. Drawing... Read more

In Stock
Outlet Deal: $15.29 $17.99
Item #: SUP81838

G.I. Joe Ultimates Lady Jaye 7-Inch Action Figure: A Covert Operations Specialist, Lady Jaye's specialty is blending in behind enemy lines, but... Read more

Coming in January 2023
$54.99
Free USA Shipping with Code
Item #: SUP81833

G.I. Joe Ultimates Scarlett 7-Inch Action Figure: Beauty may only be skin deep, but lethal goes clean to the bone. With sniper, martial arts, and... Read more

Coming in July 2023
$54.99
Free USA Shipping with Code
Item #: SUP81816

G.I. Joe Flint 3 3/4-Inch ReAction Figure: Packaged on a retro 6-inch by 9-inch cardback, the G.I. Joe Flint 3 3/4-Inch ReAction Figure takes your... Read more

In Stock
$17.99
Item #: SUP81391

G.I. Joe Greenshirt (Pink) 3 3/4-Inch ReAction Figure: "Yo Joe!" Straight from the 1980s, it's the G.I. Joe Greenshirt (Pink) 3 3/4-Inch ReAction... Read more

In Stock
Outlet Deal: $15.29 $17.99
Item #: SUP81522

G.I. Joe Blueshirt Clean (Pink) 3 3/4-Inch ReAction Figure: Yo Joe! Straight from the 1980s, it's the G.I. Joe Blueshirt Clean (Pink) 3 3/4-Inch... Read more

In Stock
$17.99
Item #: SUP81839

G.I. Joe Ultimates Baroness 7-Inch Action Figure: Baroness is the femme fatale Cobra Intelligence Officer who can either bring Cobra Commander and... Read more

Coming in January 2023
$54.99
Free USA Shipping with Code
Item #: SUP81388

G.I. Joe Cobra Trooper (H-Back Pink) 3 3/4-Inch ReAction Figure: "Yo Joe!" Straight from the 1980s, it's the G.I. Joe Cobra Trooper (H-Back Pink) 3... Read more

In Stock
Outlet Deal: $15.29 $17.99
Item #: SUP81368

G.I. Joe Tracker Kwinn 3 3/4-Inch ReAction Figure: "Yo Joe!" Straight from the 1980s, it's the G.I. Joe Tracker Kwinn 3 3/4-Inch ReAction Figure.... Read more

In Stock
$17.99
Item #: SUP81392

G.I. Joe Greenshirt (Tan) 3 3/4-Inch ReAction Figure: "Yo Joe!" Straight from the 1980s, it's the G.I. Joe Greenshirt (Tan) 3 3/4-Inch ReAction... Read more

In Stock
Outlet Deal: $15.29 $17.99
Item #: SUP81386

G.I. Joe Cobra Trooper (Y-Back Pink) 3 3/4-Inch ReAction Figure: "Yo Joe!" Straight from the 1980s, it's the G.I. Joe Cobra Trooper (Y-Back Pink) 3... Read more

In Stock
$17.99
Item #: SUP81387

G.I. Joe Cobra Trooper (Y-Back Brown) 3 3/4-Inch ReAction Figure: "Yo Joe!" Straight from the 1980s, it's the G.I. Joe Cobra Trooper (Y-Back Brown) 3... Read more

In Stock
Outlet Deal: $15.29 $17.99
Item #: SUP82068

G.I. Joe Cover Girl 3 3/4-Inch ReAction Figure: Super7's retro ReAction figure lines expand with the G.I. Joe Cover Girl 3 3/4-Inch ReAction Figure!... Read more

Coming in October 2022
$19.99
Item #: SUP82111

G.I. Joe Snakelings Box Set 3 3/4-Inch ReAction Figures - SDCC Exclusive: Details regarding this item are yet to come. Read more

Coming in October 2022
$124.99
Free USA Shipping with Code
Item #: SUP81832

G.I. Joe Ultimates Doc 7-Inch Action Figure: He has a PhD from an Ivy League university, completed Airborne School, Mountaineering School, the Desert... Read more

Coming in July 2023
$54.99
Free USA Shipping with Code
Item #: SUP81517

G.I. Joe Blueshirt Beard (Light Brown) 3 3/4-Inch ReAction Figure: Yo Joe! Straight from the 1980s, it's the G.I. Joe Blueshirt Beard (Light Brown) 3... Read more

In Stock
$17.99
Item #: SUP81523

G.I. Joe Blueshirt Clean (Light Brown) 3 3/4-Inch ReAction Figure: Yo Joe! Straight from the 1980s, it's the G.I. Joe Blueshirt Clean (Light Brown) 3... Read more

In Stock
$17.99
Item #: SUP81366

G.I. Joe Baroness 3 3/4-Inch ReAction Figure: "Yo Joe!" Straight from the 1980s, it's the G.I. Joe Baroness 3 3/4-Inch ReAction Figure. Drawing... Read more

In Stock
$17.99
Item #: SUP82082

G.I. Joe Cobra Female Trooper Short Black Hair (Pink) 3 3/4-Inch ReAction Figure: Super7's retro ReAction figure lines expand with the G.I. Joe Cobra... Read more

Coming in October 2022
$17.99
Item #: SUP81818

G.I. Joe Cobra Commander (Navy) 3 3/4-Inch ReAction Figure: Packaged on a retro 6-inch by 9-inch cardback, the G.I. Joe Cobra Commander 3 3/4-Inch... Read more

In Stock
$19.99
Item #: SUP81520

G.I. Joe Blueshirt Mustache (Light Brown) 3 3/4-Inch ReAction Figure: Yo Joe! Straight from the 1980s, it's the G.I. Joe Blueshirt Mustache (Light... Read more

In Stock
$17.99
Item #: SUP81999

G.I. Joe Cobra Snakeling Factory Worker Mustache (Pink) 3 3/4-Inch ReAction Figure: Build your armies with this awesome G.I. Joe Cobra Snakeling... Read more

In Stock
$19.99
Item #: SUP81998

G.I. Joe Cobra Snakeling Factory Worker Clean-Shaven (Brown) 3 3/4-Inch ReAction Figure: Build your armies with this awesome G.I. Joe Cobra Snakeling... Read more

In Stock
$17.99
Item #: SUP81519

G.I. Joe Blueshirt Mustache (Pink) 3 3/4-Inch ReAction Figure: Yo Joe! Straight from the 1980s, it's the G.I. Joe Blueshirt Mustache (Pink) 3... Read more

In Stock
$17.99
Item #: SUP81997

G.I. Joe Cobra Snakeling Factory Worker Clean-Shaven (Tan) 3 3/4-Inch ReAction Figure: Build your armies with this awesome G.I. Joe Cobra Snakeling... Read more

In Stock
$17.99

Where Does the Name Come From?

The name comes from a term used to denote the United States soldier. In turn, that term was derived from the more general word "G.I." that was short for "Government Issue" or "General Issue," and before that, "galvanized iron." As the years went by, but long before G.I. Joe collectibles came into being and became so popular, the term came into widespread use and gradually replaced "Doughboy" that was used in World War I. Then, in 1945, American General Dwight D. Eisenhower stated that "the truly heroic figure of this war [is] G. I. Joe and his counterpart in the air, the navy, and the Merchant Marine of every one of the United Nations."

The Evolution of a Hero

G.I. Joe dolls and figures didn't appear in their present form overnight. In fact, the original 12-inch tall line was introduced in February 1964. This line was licensed to British toy manufacturer Palitoy and was known as "Action Man." Things really got exciting when Hasbro relaunched the line in 1982, in 3 3/4-inch scale and including playsets, vehicles, and the detailed backstory that led to G.I. Joe Cobra action figures and the struggles by Joe to save the world from takeover by these evil baddies. While the line evolved into the uber-popular Real American Hero series, Action Man also changed and was renamed "Action Force." So, now you can get your good guys and the G.I. Joe Cobra toys to oppose them and do battle to your heart's content!

They're Not Superheroes, but…

There are many different incarnations of this highly demanded and highly respected line of collectible playthings, with different characters possessing different accessories, skills, and expertise in areas such as weapons, explosives, and martial arts - such as ninja Snake Eyes as seen in the 2021 movie. This leads to endless hours of fun for kids and grownups, be it with a vehicle, a playset, or an action figure. G.I. Joe truly does offer something for everyone!

The Latest and Greatest Are Right Here!

Entertainment Earth is committed to bringing you all the newest and hottest items from this amazing franchise, so as you scour the Internet searching for what you want, make this page your first stop. If you're looking for new or vintage G.I. Joe, you'll probably find exactly what you seek here, but even if you don't, you're sure to discover plenty of marvelous merchandise to fill your needs.

In 2003, G.I. Joe was inducted into the National Toy Hall of Fame in Rochester, New York, so we're sure you'll enjoy welcoming him into your home, your toy box, and your collection too.
Entertainment Earth, Inc. markets and sells products, including children's products, for purchase by adults 18 years and over. If any product you are ordering is intended for a child please assume all of the following warnings may apply to that product:
WARNING: CHOKING HAZARD-Small parts. Not for children under 3 years.
WARNING: CHOKING HAZARD-This toy is a small ball. Not for children under 3 years.
WARNING: CHOKING HAZARD-Toy contains a small ball. Not for children under 3 years.
WARNING: CHOKING HAZARD-This toy is a marble. Not for children under 3 years.
WARNING: CHOKING HAZARD-Toy contains a marble. Not for children under 3 years.
WARNING: CHOKING HAZARD-Children under 8 years can choke or suffocate on uninflated or broken balloons. Adult supervision required. Keep uninflated balloons from children. Discard broken balloons at once.
Entertainment Earth, Inc. markets and sells products in California. Some items may expose you to chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
WARNING: PROP 65 WARNING-Cancer and Reproductive Harm - www.P65Warnings.ca.gov.
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