Mad Men is an American dramatic television series created and produced by Matthew Weiner and Lionsgate Television. It premiered on July 19, 2007. Mad Men is set in the 1960s, initially at the fictional Sterling Cooper advertising agency on Madison Avenue in New York City, and later at the newly created firm of Sterling Cooper Draper Pryce. The focal point of the series is Don Draper (Jon Hamm), creative director at Sterling Cooper and a founding partner at Sterling Cooper Draper Pryce, as well as those in his life, both in and out of the office. As such, it regularly depicts the changing moods, social mores, and political incorrectness of 1960s America.